In today’s fast-paced digital world, staying ahead of the curve is crucial for any company hoping to remain competitive. After all, businesses that fail to adapt to new technologies and trends will find it increasingly difficult to attract new customers and drive sales moving forward. As such, companies must explore all potential avenues for growth and innovation. One way to achieve this is through custom display screens. These screens are used in a variety of industries due to their high visibility, ease of customization, and low production costs. They can be used for everything from brand advertisements to point-of-sale displays in retail stores. In this blog post, we’ll explore some common uses of custom screen fabrication and how they can benefit your business.
What is a Custom Display Screen?
Custom display screens, also known as trade show displays, are large-scale screens used for branding, advertisements, and product presentations. They are often used in retail stores, trade shows, exhibitions, and marketing campaigns to display products and services to potential customers. Custom display screens are often fabricated from vinyl, mesh, or fabric materials and include a variety of features, such as hanging accessories, lighting, and retractable screens. This allows brands to tailor the screens to their specific needs and requirements. Because of their versatility, custom display screens can be used for a wide range of purposes, including: - Branding - Product demonstrations - Advertising campaigns - Information dissemination - Visual merchandising - Point-of-sale displays - Exhibition setups
How Can Custom Screens Benefit Your Company?
Custom display screens play a crucial role in any company’s marketing strategy. They can be used to promote new products, drive sales, and increase brand awareness. Here are just a few of the many benefits they can provide. - Visibility - By using custom display screens, your company can achieve significantly higher visibility. This is due to the size and vibrant colours of the screens, which make them highly visible. Display screens are often placed in high-traffic areas, such as sidewalks and storefronts. Thus, they’re highly visible to potential customers who are nearby and can’t miss your brand or products. - Cost-Effective - Despite their large size and vibrant design, custom display screens are relatively inexpensive to produce. They can be manufactured on a short timeline, minimizing any potential wait times. Plus, they are easy and cost-effective to ship, making them suitable for all businesses, regardless of their location. - Impactful - Whether you’re hosting an in-store promotion or attending a tradeshow, custom display screens are a highly effective marketing tool. Their large size and bright colours make them extremely impactful and engaging, which encourages customers to take notice and engage with your brand. - Easy to Use - Unlike traditional media, such as radio and TV advertisements, custom display screens can be easily moved and altered to fit any environment. This makes them highly versatile and adaptable, allowing you to use them in a variety of settings, including exhibitions, trade shows, and more.
Why Should Your Company Use Custom Displays?
As we’ve discussed, custom display screens have a wide variety of benefits and can greatly benefit any company. If you’re still unsure of why you should use them, here are a few reasons why they’re crucial for any brand. - Visible Branding - The first and most important reason to use custom display screens is to promote and strengthen your brand. The screens can be used for branding purposes, and can be easily tailored to include your company name, logo, and more. - High-Impact Marketing - As we’ve discussed, custom display screens are highly visible, making them ideal for marketing campaigns. You can use them to promote new products or services, drive sales, and more. - Easy-to-Assemble - Custom display screens, particularly fabric and vinyl screens, are extremely easy to assemble and transport. They can be easily set up and taken down, allowing you to take them to various locations and events. - Affordable - Finally, custom display screens are affordable and a relatively low-risk investment. They are often inexpensive to produce and ship, making them a fairly low-cost investment for any company.
Which Custom Screen Material is Right for Your Brand?
There are many different types of screen materials that can be used to create custom display screens. The type of material you choose will depend on a variety of factors, including your budget, desired look, and intended use. Here are a few of the most common screen materials and why they might be the best option for your brand. Vinyl - Vinyl is a common material used for custom display screens. It’s often used for indoor displays, such as in-store advertisements, as well as outdoor signage. The material is best for brands on a budget, as it is one of the least expensive materials. It’s also easy to create and ship, making it ideal for businesses operating on tight timelines. - Mesh - Mesh is another common material used for custom display screens. It’s often used for outdoor displays, such as at trade shows, and can be easily customized to include your company name and other information. Mesh is a little more expensive than vinyl, but it’s also more durable and weather-resistant, making it suitable for outdoor signage. - Fabric - Fabric is another common material used for custom display screens. It’s often used for indoor displays, such as at conventions and trade shows, and can be easily customized with your company name or logo. Fabric is a more expensive material, but it is extremely versatile, as it can be used for indoor and outdoor displays thanks to its weather-resistant nature.
3 Best Practices When Using Display Screens
There are a few important best practices to keep in mind when using custom display screens. These will help you get the most out of your investment and make your brand more effective. - Select the right screen type - As we’ve discussed, there are several types of screen materials that can be used to create custom display screens. Ensure that you select the right material for your needs. For example, if you’re planning to use your custom screen outdoors, you’ll want to select a material that is more weather-resistant. - Choose the right size - A crucial part of selecting the right screen type is choosing the right size. You’ll want your display to be large enough to be effective, but not so large that it takes over the area where it’s displayed. You don’t want your screen to be the only thing customers see. Instead, you want it to be one of many elements used to advertise your brand or product. - Keep it simple - Your custom display screen doesn’t have to be overly complex or include every single piece of information about your brand. In fact, a simpler, more streamlined display is often more effective than a cluttered and information-heavy screen. Keep your design simple and easy to read, and your screen will be easier to understand and more effective.
Custom Touch Panel Modules for your project can be manufactured at our factory.
- Determine the type of project (existing, drop-in replacement or new design) so that we can know how flexible our ideas/opinions are.
- Dimensions: (specification / drawing / sketch of the touch panel module, if available). If it is a drop replacement, include dwg or dxf files.
- Type of Application, Target Price (If you have a cost goal to achieve) , Quantity
- Do you know the difference between capacitive touch panels and resistive touch panels?
- If using RTP,
- 4-wire, 5-wire or 8-wire;
- Surface treatment: AG (antiglare) or not;
- If CTP (PCAP) is selected,
- Touch Typing (Single Point, Touch Key, Two Point, multi-touch, Glove, water-resistant, salt water safe, hover capable and 3D)
- Do you want handwriting support and to be able to drill holes?
- If a preferred controller is available, please use that controller.
- Cover Lens Details (Active Size: 150mm x 150mm; Outer Dimension with Cover: 355mm x 355mm; Touch panel thickness: 0.8mm - 1.0mm; Logo or Printing: Yes or No)
- Screen dimensions (viewing area, active area, and resolution)
- If a connector and an interface type are required, choose a B2B or FPC connector and a SPI or I2C interface type.
- Drop Test Condition (less than 0.5 m, less than 1 m, less than 3 H or none);
- Surface Hardness (greater than 2H, 3H or 7H);
- Our screens are available in Anti-glare, Anti-reflective and Anti-fingerprint.
- Air bonding or optical bonding to LCD
- Glass type (Tempered, Gorilla, Dragtrail, Plastic) and thickness influence the quality of your LCD mode.
Conclusion
Custom display screens are an effective advertising tool that can be used in a variety of settings. They are often larger than other promotional materials and thus are more noticeable, allowing you to grab the attention of potential customers wherever you set up. When selecting a company to create your custom display screens, make sure to choose a reputable brand that can meet your specific needs. You also want to ensure that the company is easy to work with, so you can easily communicate your design requirements. Finally, you’ll want to follow a few best practices to make sure your screen is as effective as possible.
